Published: January 25, 2024
25 min read
In this article, you'll learn:
1
📚 Diet and Nutrition Market Overview
2
📌 Diet and Nutrition App Types
3
📱 Key Nutrition App Features: Make a Backbone of Your MVP
4
🔝 8 Extra Features For Your Nutrition Application
5
⚙️ Tech Stack
6
💰 Monetization Strategy
7
📖 Diet or Nutrition App Development Steps
8
💰 Cost to Build a Diet App
9
📚 Our Experience
10
💡 Conclusion
It’s difficult to deny that healthy lifestyle and nutrition are global trends now. Moreover, it doesn’t seem like a short-term craze since every year the popularity of nutrition applications, diet plans, and healthy recipes is only growing.
About 97% of Americans say that healthy eating is very (72%) or somewhat (25%) important”. - Pew Research Center
Many Startups try to catch this wave and find their niche in this growing market. I bet my avocado toast on the fact that you are one of them! If so, keep reading this article since we’re going to share useful insights on how to create a diet app MVP for your Startup!
In 2024, the market for diet and nutrition tracking app development, a key segment of the fitness industry, is experiencing significant growth and transformation. Projected to generate USD 5.40 billion in revenue, with an annual growth rate of 11.31%, this market is expected to expand to USD 8.29 billion by 2028 (Statista). There's a noticeable uptick in user engagement, with market penetration projected to rise from 4.40% in 2024 to 5.15% by 2028.
Key trends in diet planner application development include:
Factors such as increased disposable incomes, heightened health awareness, and the ubiquity of smartphones are propelling this market forward.
For developers and entrepreneurial firms aiming to venture into diet planner app development or looking to build a yoga application, understanding these market dynamics and consumer preferences is crucial for offering effective services that contribute to the improvement of user experience. To succeed in developing a diet or nutrition app, we recommended to focus on delivering personalized, technologically advanced solutions that meet the evolving needs of health-conscious users.
There are numerous applications that provide nutrition information, including specialized pregnancy nutrition apps. Let's consider types of nutrition to better understand the variety of available solutions and choose the best option for your needs.
For tracking calorie intake and fitness data, calorie counter apps like Lose It and Lifesum are available. They not only help users monitor their diet by counting calories but also offer insights into the nutritional value of different foods (carbs, proteins, fats, etc.) based on their ingredient composition. For instance, Fatsecret provides autocomplete entries, product code scanning, and even product recognition through photos. It also creates graphs to compare nutrient and calorie consumption at different times.
MyFitnessPal exemplifies how to develop a diet app that combines all the features mentioned above, making it an ideal choice for fitness enthusiasts. It provides fitness and nutrition planning, records important nutritional statistics, generates active reports, establishes personal goals, calculates the nutritional value of meals, and supports both metric and imperial measurements.
For a nutrition app developer, one of the most challenging parts of mobile health app development, particularly when you build a diet and nutrition app, is choosing the right scope of features for your application:
Сonsidering all of the above, we decided to split the features of diet and nutrition app development into 2 categories: ones that fit the MVP-Scope and ones that can be implemented after you pitch your Project to investors and get resources for further scaling.
So, the features above make up the backbone of your diet app. This means that you should definitely include them in the scope of nutrition app development.
However, we’ve also listed some features that can help you define your USP and which may be added later when you scale your product. Let’s take a closer look!
Many users expect your app to assist in diet planning, acting as a 'healthy eating helper' rather than just a calorie calculator. Therefore, as we mentioned, it may be a great advantage from their perspective if you offer them a more personalized experience (e.g. if they need to lose weight or to build some muscle mass, etc.).
We at Stormotion can recommend using the following tech tools to build a nutrition app:
In today’s world of diet and nutrition apps, where competition is stiff, it takes a smart monetization strategy to ensure financial viability. Although generating revenue can be done in numerous ways, the best methods to make money are through in-app advertisements, paid downloads, and consideration of a freemium model. Most often, these monetizing strategies are used in combination and lead to higher revenue streams. Here's a closer look at each approach:
Understanding the market environment is critical. The health and fitness app engagement rate has sustained a considerable rise, suggesting an emerging trend. Key demographics and user goals, such as tracking physical activity or controlling eating habits, need to be identified.
Choose the app's category, which could be a calorie counter, diet planner, social network for health enthusiasts, or a specific dieting application. This choice will direct the app’s features and target audience. Carefully consider how you will monetize your application. Utilize monetization models such as subscription plans, in-app purchases, or premium content, and highly effective targeted advertisements to generate revenue.
A successful nutrition mobile app should include essential features such as user registration, goal setting, a user-friendly dashboard, integration with wearables, and a comprehensive food library, as well as information on various popular diets, such as the Paleo diet. The app can be made even more advanced with things like barcode scanners and live consultations by nutritionists.
Invest in UI/UX design that is based on user needs and findings from market research. Features and target audience should guide the development process. For front-end development, one can leverage technologies such as Java, Swift or React with back-end support from Python or Node.js.
As a software development company, we recommend hiring a cross-platform approach using React Native for simultaneous iOS and Android development. The choice of technology stack is crucial. It needs to incorporate a suite of modern, scalable technologies that facilitate the seamless integration of wearables and other IoT devices.
Thorough testing, with close attention to eliminating bugs and ensuring that the app functions properly, is a necessity, involving QA engineers.
After development and testing, the app is rolled out on platforms such as Apple Store and Google Play. Continuous maintenance is necessary to update the app and retain users.
Here are our estimates of the costs of creating a diet app. Check it out:
So the diet and nutrition tracking mobile app development costs are between $54-70,000. We calculated the costs to create a diet app using the $50/hour rate that is standard for Eastern Europe. However, this is an approximate estimate so if you want to get an accurate numbers for your project, drop us a line!
Stormotion company has had the opportunity to work on a diet and nutrition app - Foodnav, and would like to gladly share our experience with you.
Foodnav is a Hamburg-based startup that has developed a database aimed at helping people make informed choices about their food, particularly those with dietary restrictions, vegetarians, vegans, and anyone interested in conscious eating.
Foodnav targets not only individuals with food intolerances but also vegans, vegetarians, allergies and anyone interested in a healthy diet. The app, set to launch in mid-year, will allow users to store their individual dietary profiles and scan product barcodes to see if they align with their profiles. The app promises high reliability in its recommendations.
The app provides additional information on ingredients from various sources, including explanations of why certain products may not be vegan. They also collect statements from associations and organizations about specific ingredients or products and include test reports.
The database is updated nightly, ensuring timeliness and reliability. Foodnav uses reliable data sources like ecoinform and plans to integrate data from 1WorldSync to cover a significant portion of the German food market.
Now you know everything you need to make your own nutrition application. This market is booming right now, so you have all the chances to find your customer and occupy a prosperous niche.
The Stormotion Team would recommend you to follow the scenario below to succeed:
We at Stormotion are ready to help with developing a Diet App. Drop us a line by hitting the button below and together we’ll build the next big FoodTech-Unicorn!
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Diet and nutrition apps can accommodate various dietary preferences like vegan, gluten-free, or keto diets by offering personalized nutrition plans. This can be achieved through the integration of AI technology for customized dietary recommendations and incorporating features for recording meals and water intake, tracking calories, and choosing fitness regimes.
Yes, integrating databases of food items, including calorie counts and nutritional information, is a common practice in diet and nutrition app development. Apps like Lose It and Lifesum track calorie intake and offer insights into the nutritional value of different foods based on their ingredient composition.
Apps can generate personalized meal plans and recipes based on users' dietary goals and restrictions. This is often achieved through algorithms that take users’ body parameters into account or by offering private professional consultations for a more personalized experience.
Diet and nutrition apps offer tools for users to set and track their weight loss or fitness goals. This includes features like dashboards for daily/weekly calorie & nutrient intake planning, hydration tracking, and integration with wearable devices for monitoring physical activity.
Yes. Creating barcode scanners for easy food item input is a feature found in diet and nutrition apps. This allows users to scan barcodes for accurate data on calorie content and nutritional information, improving the overall user experience.
To support users in maintaining a balanced diet and achieving nutritional targets, apps offer features like healthy recipe suggestions, meal planning, and tracking of nutrient intake. Integration with health-focused social networks can also provide community support.
We can implement strategies like blogs or articles for nutrition tips and educational content. This can include information about healthy eating habits, latest research, and tips from experts.
Yes. When developing diet and nutrition apps, it's crucial to be knowledgeable about privacy regulations and data protection laws, especially when handling users' dietary and health data. Compliance with regulations like GDPR is essential too.
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